There are, according to blog watchers Technorati, at least 57 million blogs already out there with new ones arriving on the Web at a rate of some 15,000 a day. Which means that you might just as well set sail in search of an eighth continent as try to find a sphere of human activity unchartered in the blogosphere. Perhaps you thought you could write the world’s dullest blog? Well, it’s already been done, with entries including the likes of, “Some pencils were scattered around on my desk. I picked them up one by one. I placed the pencils in the drawer which I use to store pencils.” All of which leaves just one thing left to write about that hasn’t been done already: you (assuming of course you are a non-entity unworthy of your own page on Wikipedia). A blog is basically a vanity project. If you think the rest of the world is interested in hearing about your collection of Ottoman porcelain or why “The Catcher in the Rye” is the great American novel (yawn) you really do need an ego the size of a house.







